
Mostasa New Media Design
Co-founder and Creative Director of a boutique interactive studio, leading the design and development of entertainment websites during the early digital era — including the official James Bond online destination and digital campaigns
Mostasa New Media Design —
Boutique Digital Agency
Role: Co-Founder, Creative Director
Timeline: 2000 – 2004
Location: Los Angeles, California
Overview
Mostasa was a boutique web design studio I co-founded in 2000 during the first wave of digital innovation in the entertainment industry. The agency quickly became a trusted creative partner to major film studios including MGM Studios, Warner Bros Pictures, Universal Pictures, Fox, and MTV, designing award-winning digital campaigns for theatrical and home video releases.
Case Study
Goals
Provide agile, high-quality digital design and development services to entertainment clients.
Help film studios transition their marketing efforts to the web in an era when few agencies understood the needs of digital storytelling.
Create immersive, interactive digital experiences that extended the life and reach of major film properties.
Challenges
Operated at a time when web-based marketing was still new; had to educate clients on the power and role of digital.
Built a custom creative and production workflow from the ground up to handle studio timelines and approval processes.
Juggled the scale of large studio accounts while maintaining the flexibility of a boutique firm.
Process
Led the creative and strategic direction of web and interactive campaigns for a variety of film releases.
Managed a cross-disciplinary team of 10 employees, including designers, developers, and project managers.
Personally designed and directed the online marketing campaigns for three James Bond film releases over a seven-year period, including theatrical, home video, and licensing initiatives.
Acted as the creative lead for both internal studio campaigns and external licensing partners.
Balanced fast turnaround deadlines with high production value, ensuring visual consistency across media.
Took a hands-on role in coding, interaction design, and multimedia integration.
Outcomes & Results
Delivered over 100 projects for top-tier film studios, including digital campaigns for James Bond Die Another Day & The World Is Not Enough, Two Weeks Notice, and others.
Received multiple Key Art Awards, recognition from Apple, Adobe, and How Design Magazine, and spoke at Macworld conferences as an early leader in interactive entertainment design.
Built a boutique agency that successfully bridged creative, technical, and strategic demands during a transformative era in digital media.
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